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Merge branch 'master' of github.com:NikaZhenya/publishing-is-coding

NikaZhenya authored on 26/11/2018 12:25:02
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 # Digital Publishing as Publishing from Scratch
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-@meta['2018-10-03','Methodology','A general comparation between the most common methods for developing EPUBs: InDesign, Sigil, Jutoh and “from scratch publishing.”','https://marianaeguaras.com/edicion-digital-como-edicion-desde-cero']
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+@meta['2018-10-12','Methodology','A general comparation between the most common methods for developing EPUBs: InDesign, Sigil, Jutoh and “from scratch publishing.”','https://marianaeguaras.com/edicion-digital-como-edicion-desde-cero']
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 Thanks to [Mariana Eguaras](http://marianaeguaras.com/)
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 we are going to blog about __digital publishing__,
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+# Cyclical and branched publishing:
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+  from the anteroom to the digital «revolution»
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+@meta['2018-10-19','Methodology','EMPTY.','https://marianaeguaras.com/edicion-ciclica-y-edicion-ramificada-de-la-antesala-a-la-revolucion-digital']
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+
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+Print publishing has never been easy. Since scribes
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+until printing it has been necessary to acomplish
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+several steps. Generally, there are:
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+
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+1. Edit and proofread.
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+2. Graphic and layout design.
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+3. Compare and review.
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+4. Print.
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+5. Distribute.
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+6. Market and business management.
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+
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+Before the digital «revolution» each step used to
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+set the rhythm in publishing. It was almost sure that
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+quality would decrease or an step would have to be
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+repeated if something went wrong. __The tasks in
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+traditional publishing had to go step by step and
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+trying to return as little as possible__.
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+
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+This rhythm was also constrained to the existent
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+infrastructure, resources and demand. The rhythm
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+was consistent and «slow» before printing. After that
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+publishing processes got faster, costs went down and
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+demand went up.
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+
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+Books stopped to being luxury goods and began to be
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+a common well. We could say that printing wasn't only
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+a «revolution» but also an «opening» of information.
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+
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+This revolution created new crafts that specialized
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+among centuries. Techniques changed and improved over
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+time but until the middle of +++XX+++ century the
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+method was the same: __Publishing was an unilateral
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+progression until book's marketing__.
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+
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+## In the digital «revolution»
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+